Sponsored Entrepreneur Program


The Sponsored Entrepreneur Program seeks to increase accessibility to the festival experience by demystifying what it takes to participate in the DIY Fest. The goal of this program is for new makers to get a first-hand feel for the festival with an experienced participant before making the commitment.

Sponsored Entrepreneurs must be:

New makers, artisans, craft foodies, vintage vendors and/or STEM engineers who are still in the very early stages of starting a creative business and would benefit from mentor support in getting their ideas off the ground, AND who have never exhibited at the Annual Craft Lake City DIY Fest or Holiday Market.

Benefits of the Sponsored Entrepreneurs Program

Sponsored Entrepreneurs receive:

  • One-on-one insight from a seasoned Utah maker before, during and after the DIY Fest
  • Two tickets to attend the DIY Fest
  • Wrap-up meeting with Sponsored Entrepreneur mentor to review sales tax and post-event procedures

Required Participation of Sponsored Entrepreneurs

Craft Lake City works with community nonprofit partners to identify individuals who may be interested in and who would benefit from the Sponsored Entrepreneurs Program. Once an individual is selected to participate:

  • The Sponsored Entrepreneur is invited to a group meeting with Craft Lake City staff and their assigned DIY Fest mentor 
  • The Sponsored Entrepreneur schedules a one-on-one meeting with their mentor to learn about the first steps to building a business
  • During the DIY Fest, Sponsored Entrepreneurs will have the opportunity to shadow seasoned exhibitors during set up and during a partial festival day to get a feel for the event, asking questions and gaining business knowledge on-site. They will then be free to enjoy the DIY Fest for the remainder of that day
  • Post-festival, Sponsored Entrepreneurs will work with their mentors to review sales tax and post-event procedures
  • Wrap-up meeting with CLC Staff and Sponsored Entrepreneur mentor, giving feedback about their experience 


If you are a representative of a community organization and are interested in making a nomination for the Sponsored Entrepreneur Program, contact us at (801) 906-8521 or info@craftlakecity.com