Sponsored Entrepreneur Program
About the Program
The Annual Craft Lake City DIY Festival and Holiday Market nourishes Utah artisans, creatives, and small business owners by promoting DIY culture and providing opportunities to attract new customers, promote their work to new audiences, and grow their sales. Craft Lake City wants to ensure that these opportunities are available to all Utah communities.
In support of this goal, Craft Lake City has designed the Sponsored Entrepreneur Program to benefit five new makers, artisans, foodies or STEM engineers. Craft Lake City partners with community organizations to offer this experience to individuals who have never exhibited at the DIY Fest or Holiday Market.The Sponsored Entrepreneur Program provides one-on-one mentorship before, during and after the DIY Fest or Holiday Market with an experienced exhibitor in the entrepreneur’s same medium or category, who will help them determine if they would like to apply to participate for the following year’s Festival or Market.
This program can serve as the bridge between the entrepreneur’s creative pursuits and the start of building a business around them. Additionally, it can educate the potential entrepreneur about the benefits of DIY Fest and Holiday Market participation and how to construct a successful business model based on special event engagement.
Program Eligibility
The Sponsored Entrepreneur Program seeks to increase accessibility to the festival experience by demystifying what it takes to participate in the DIY Fest/Holiday Market. The goal of this program is for new makers to get a first-hand feel for the festival with an experienced participant before making the commitment.Sponsored Entrepreneurs must be:
New makers, artisans, craft foodies, vintage vendors and/or STEM engineers who are still in the very early stages of starting a creative business and would benefit from mentor support in getting their ideas off the ground, AND who have never exhibited at the Annual Craft Lake City DIY Fest or Holiday Market.
Benefits of the Sponsored Entrepreneurs Program
- One-on-one time from a seasoned maker before, during and after the Annual Craft Lake City DIY Festival/Holiday Market
- A chance to shadow and get a feel and idea of how the Market works.
- Two tickets to the Annual Craft Lake City DIY Festival/Holiday Market
Required Participation of Sponsored Entrepreneurs
Craft Lake City works with community nonprofit partners to identify individuals who may be interested in and who would benefit from the Sponsored Entrepreneurs Program. Once an individual is selected to participate:
- The Sponsored Entrepreneur is invited to a group meeting with Craft Lake City staff and their assigned Liaison
- During the DIY Fest/Holiday Market, Sponsored Entrepreneurs will have the opportunity to shadow seasoned exhibitors during set up and during a partial festival/Market day to get a feel for the event, asking questions and gaining business knowledge on-site. They will then be free to enjoy the DIY Fest/Holiday Market for the remainder of that day
- Wrap-up meeting with CLC Staff and Sponsored Entrepreneur Liaison, giving feedback about their experience
If you are a representative of a community organization and are interested in making a nomination for the Sponsored Entrepreneur Program, contact us at (801) 906-8521 or info@craftlakecity.com
Benefits of the Sponsored Entrepreneurs Program
- One-on-one time from a seasoned maker before, during and after the Annual Craft Lake City DIY Festival/Holiday Market
- A chance to shadow and get a feel and idea of how the Market works.
- Two tickets to the Annual Craft Lake City DIY Festival/Holiday Market