Emerging Artisans Invited to Grow their Businesses
Through a New Five-Week Training & Mentorship Program with Craft Lake City
Salt Lake City, UT – Craft Lake City is calling all emerging entrepreneurs, artisans, makers, creators, dreamers and doers to build their business skills and grow their creative ventures through The Craft Lake City Business Academy: Grow Your Business Plan, a five-week summer cohort program designed by makers, for makers. This virtual online course equips emerging entrepreneurs with the support and skills they need to successfully overcome obstacles and enable a strategic growth plan to launch their creative business.
Classes consist of weekly work sessions, homework assignments, virtual discussions and mentorship by successful Utah business owners. Training sessions will be held on Zoom on Tuesday and Thursday evenings from 6-8 p.m. from May 27 – June 29, 2021, with a check-in meeting on July 15 and a celebratory wrap-up event on August 31.
Business Academy students will learn how to build a brand, sell handmade products online and in-person, manage inventory and finances, master customer service and much more. The course will guide students through the process of building an effective growth strategy by creating a business plan based on a product launch at the 13th Annual Craft Lake City DIY Festival Presented By Harmons. Course attendees are encouraged, but not required, to participate in the DIY Festival (separate application and fees apply) and students will have the option to base their business plan and course work around another launch date of their choice.
“We are thrilled to launch this important entrepreneurial training course for makers in the Utah creative community,” says Angela H. Brown, Executive Director of Craft Lake City. “The curriculum builds on the success of our Artisan Scholarship and Mentorship Program from recent years, and we are excited to bring this invaluable curriculum to a larger audience this summer.”
Tuition to The Craft Lake City Business Academy: Grow Your Business Plan course includes:
- 10 virtual business training sessions led by successful Utah makers
- Individual coaching and mentorship
- Intimate student cohort —only 25 total students accepted
- Guidance for designing an effective growth strategy and business plan
- Expert tips, tricks and insight from flourishing entrepreneurs
- Personal interaction with Craft Lake City staff and board members
- Networking opportunities with local emerging artisans
- On-site support before, during and after the DIY Festival (if applicable)
- Celebratory wrap-up online meeting with all participants and instructors
- Access to an exclusive Facebook group
- Additional Academy student perks (valued at over $500!) including a Craft Lake City mug and tote bag, free access to select pre-recorded online Academy courses and pre-recorded online craft workshops, 50% off Craft Lake City craft workshop supply boxes and merchandise, and one pair of VIP Tickets to the 13th Annual Craft Lake City DIY Festival Presented By Harmons
Tuition for The Craft Lake City Academy: Grow Your Business Plan course is a one-time fee of $400. Space is limited to 25 students to ensure the best learning experience. Interested creatives can secure their spot in the program here, and may email info@craftlakecity.com or call 801.906.8521 with questions.
For more information, please visit new.craftlakecity.com/business-academy/